Websites built with structure, clarity & purpose

Most websites don’t fail because they look bad — they fail because the structure underneath doesn’t match how people actually read, decide, and take action.

I build websites around clarity, accessibility and performance — so your site helps people do something, not just exist online.

The Foundations approach

Most people can’t explain why a website feels confusing — they just leave.

The things that drive that feeling are rarely visible: the order information appears on a page, whether the most important action is obvious at a glance, how the site behaves on a slow connection, whether a screen reader can navigate it at all.

That’s what I build around. Not just how it looks — but how it works for the person on the other end of it.

Foundations Website

£1,200 or £120/month

The right start for most small businesses.

  • ✔ 3-page website (Home, Service, Contact)
  • ✔ Clear structure & messaging built around your audience
  • ✔ Mobile-first, fast and lightweight
  • ✔ Accessibility considered from day one
  • ✔ SEO basics done properly

Your site, built properly and backed for 12 months — hosting, SSL and support included. After that, it’s fully yours to keep wherever you like.

Foundations+

£1,800 or £150/month

For businesses with more than one service, audience, or story to tell.

  • ✔ Everything in Foundations
  • ✔ Up to 5 pages — ideal for separate service pages, an About page, or a team section
  • ✔ More room to shape the structure around how your business actually works
  • ✔ Help thinking through content flow and what goes where

Online Shop

From £2,800

For businesses ready to sell properly online.

  • ✔ Product listings, categories and checkout — all set up properly
  • ✔ Conversion-focused design (because traffic without sales is just numbers)
  • ✔ Performance and accessibility built in from the start
  • ✔ Analytics set up so you can see what’s working

How it works

1

We talk it through

No pressure, no jargon, just a clear conversation about what you need and what’s getting in the way.

2

Design & build

I design and build your website properly from the ground up focused on structure, clarity and performance.

3

Review & refine

You check everything and we refine it together so it feels right and works properly for your audience.

4

Launch

Once you’re happy, we go live with everything set up properly and ready to perform.

What’s included?

Everything is built around clarity, usability and long-term growth - not templates or quick fixes.

Legal pages (privacy policy, cookie policy, terms) are included as standard.

Hosting & support

  • ✔ Hosting, SSL and technical setup are included for the first 12 months
  • ✔ This ensures your website is fast, secure and properly maintained during the build period
  • ✔ Monthly updates and small changes are included during this time

After 12 months, you can choose to continue with a simple support + hosting plan, or move your website to another provider. Everything is fully transferable and remains yours.

Frequently asked questions

A few things people usually want to understand before getting started.

Do I own my website?

Yes. You own your website and all content. The 12-month period covers building, hosting and support so everything is properly set up and stable. After that, you can continue with support or move the site elsewhere.

Why is hosting included for 12 months?

It keeps everything consistent while the website is being built, tested and refined. It also means I can fix issues quickly and make sure performance, security and accessibility stay on track.

What happens after 12 months?

You choose. You can continue with a simple support and hosting setup, or move your website to another provider. Everything is fully transferable.

Is this a subscription or contract?

It’s a 12-month service period that covers build, hosting and support. After that, you’re free to continue or move on. There’s no hidden lock-in beyond the agreed term.

Why not just use Wix or Squarespace?

You can - and many people do.

But those platforms don’t tell you how to structure a website so it actually works for your audience. That part is left to you to work out.

This service includes that thinking from the start so that your website is built around clarity, accessibility, and how people actually behave online, not just how pages look.

Can I update the website myself?

Yes - you can update content yourself if you want to.

However, most clients prefer me to handle updates during the 12-month period, so the site stays consistent, accessible and performing as intended. It’s part of what you’re paying for - not just having a website, but keeping it working properly.

Not a standard project?

Not every website fits neatly into a package — and that’s fine. Here are two ways I can help when you need something a bit different.

Need your site to do more?

Some websites don’t need to be bigger — they just need to do more. These are focused add-ons that extend what your site can do without a full e-commerce build.

  • ✔ Online booking systems
  • ✔ Appointment or calendar integration
  • ✔ Enquiry forms with structured routing
  • ✔ Deposit or payment requests (lightweight checkout flows)
  • ✔ Service listings or simple product-style pages

Scoped as add-ons to a structured website — not standalone systems — so everything stays clear, fast and easy to manage.

↓ Tell me what you need in the consultation form below.

Book a consultation

Share a few details and I’ll be in touch to arrange a time to talk properly.

I only use your details to respond to your enquiry. No spam, no mailing lists.